Corporate Identity Questionaire

1) What is your business?

 We supply defense items for a zombie apocalypse.

2) Describe your business in one sentence

We supply ammunition, swords, axes, and anything else you would need to survive a zombie apocalypse.

Who is your target audience?
  Any human that wants to prepare for zombies.

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4) Who are your competitors?

Gun stores and any other stores that sell weapons.

5) What makes them better/worse than your product/service?

Their products do not specialize in killing zombies.

8) How do you want your image to be seen in two years?  I want this company to be seen as a leader in supplying high quality products, to protect humans.

9) If your company was an animal, what animal would it be and why?

A lion, because the company is the king of its kind.

10) If your company/brand was a person, who would it be and why?

Robert Romero, because he has directed and dealt with a lot of zombie films.

11) If your company/brand was an object, what would it be?

A big machine gun.

12) If your customer was a cartoon character, who would it be?

Scooby Doo, just like Scooby, my company fights monsters.